Description of Business - English Studies | Đại học Ngoại ngữ - Tin học Thành phố Hồ Chí Minh

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Môn: English Studies (ES1)

Trường: Đại học Ngoại ngữ - Tin học Thành phố Hồ Chí Minh

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Tác giả:

Profile Mai Nguyệt
Detailed Guide for Business Plan
1. Description of Business:
A. Business Idea:
1. Students think about a product or service to do a start-up business:
Based on the Tower of Needs and understanding the needs and psychology of consumers, our team
came up with the idea of selling KOMBUCHA TEA products to support health at a reasonable price
for everyone.
2. This must be ONE of the two types: INNOVATION or UPGRADING
TYPES: And also these are the upgrade products.
B. Major products or services:
1. Students choose among the following types: Producers, Intermediaries, or
Services (students can combine these types if possible)
Products have a main role and Services have a supporting role in boosting sales.
2. Students should design a LOGO for their products, or company
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Description of Business
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3. Students set up prices for their products or services.
C. Ownership structure:
Choose ONE of these structures: PROPRIETORSHIP or PARTNERSHIP
In your presentation, you should answer the following questions:
Why do you choose the proprietorship/partnership in your ownership structure?
- Low start-up costs
- Small sales
- Flexibility
- Ability to make quick decisions
If your ownership is the partnership, how will you share the control, benefits, and
responsibilities with the others in your partnership agreement?
If your ownership is the proprietorship, What are the main responsibilities of the
owner and the roles of other members in your business?
Show Sơ đồ
NOTE: If you choose PARTNERSHIP, you have to show the PARTNERSHIP
AGREEMENT
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D. SWOT analysis:
1. Strength:
- Excellent choice of products for health
- Organics Ingredients
- Founder's passion
2. Opportunities:
- Trendy and easy to attract consumer
- Developed markets
- Suitable for predilection
3. Weakness:
- Not famous and widely known
- Without foreign-invested
- Lacking experience
4. Threats:
- Have many competitors
- Weather and pandemic
- Hight raw material costs
E. Short and long-term goals :
Short-term goals: development plan in 2,3 years BREAKEVEN
Long-term goals: development plan in 5,6 years’ time EXPANDED and
DISTRIBUTION
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22:54 10/8/24 Description of Business
Detailed Guide for Business Plan
1. Description of Business: A. Business Idea:
1. Students think about a product or service to do a start-up business:
Based on the Tower of Needs and understanding the needs and psychology of consumers, our team
came up with the idea of selling KOMBUCHA TEA products to support health at a reasonable price for everyone.
2. This must be ONE of the two types: INNOVATION or UPGRADING
TYPES: And also these are the upgrade products.
B. Major products or services:
1. Students choose among the following types: Producers, Intermediaries, or
Services (students can combine these types if possible)
Products have a main role and Services have a supporting role in boosting sales.
2. Students should design a LOGO for their products, or company about:blank 1/3 22:54 10/8/24 Description of Business
3. Students set up prices for their products or services. C. Ownership structure:
Choose ONE of these structures: PROPRIETORSHIP or PARTNERSHIP
In your presentation, you should answer the following questions: 
Why do you choose the proprietorship/partnership in your ownership structure? - Low start-up costs - Small sales - Flexibility -
Ability to make quick decisions 
If your ownership is the partnership, how will you share the control, benefits, and
responsibilities with the others in your partnership agreement? 
If your ownership is the proprietorship, What are the main responsibilities of the
owner and the roles of other members in your business? Show Sơ đồ
NOTE: If you choose PARTNERSHIP, you have to show the PARTNERSHIP AGREEMENT about:blank 2/3 22:54 10/8/24 Description of Business D. SWOT analysis: 1. Strength: -
Excellent choice of products for health - Organics Ingredients - Founder's passion 2. Opportunities: -
Trendy and easy to attract consumer - Developed markets - Suitable for predilection 3. Weakness: - Not famous and widely known - Without foreign-invested - Lacking experience 4. Threats: - Have many competitors - Weather and pandemic - Hight raw material costs
E. Short and long-term goals :
Short-term goals: development plan in 2,3 years BREAKEVEN
Long-term goals: development plan in 5,6 years’ time EXPANDED and DISTRIBUTION about:blank 3/3