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INTERNATIONAL UNIVERSITY – VIETNAM NATIONAL UNIVERSITY – HCMC FINAL EXAMINATION Date: June 14, 2021
STUDENT NAME: Tu My Duyen
STUDENT ID: BABAWE17493
SUBJECT: BUSINESS COMMUNICATION Approved by: Lecturers: Phung Phuong Linh Nguyen Tran Phi Yen Pham Thanh Huyen Dr. Trinh Viet Dung Nguyen Vu Anh Tram
EXAM INSTRUCTION – READ THIS FIRST
A. This is an open-book examination.
B. Insert your full name and your student ID in the space provided above.
C. Replace the part “Your Full Name” in the file’s name with your full name, for example:
BA006IU_G02_Final Exam_Nguyen Vu Anh Tram.
D. The final exam paper must be submitted directly to the lecturer’s email at nvatram@hcmiu.edu.vn
before 10.30AM, Tuesday, June 15, 2021.
The email subject is your file’s name, for example: BA006IU_G02_Final Exam_Nguyen Vu Anh Tram.
5 points will be subtracted from your total score if you fail to follow the instructions above.
You don’t have to write in the body of the email. Just an attachment of your submission is enough.
E. There are two (02) sections in the exam. Carefully read and follow the instructions provided in each
section. Type your answer under each question.
F. You must complete the exam directly on the provided exam paper and submit the whole document
(including this instruction page) to the lecturer.
Your answers must be typed – handwritten notes and/or pictures is not accepted.
G. Make sure that the submission is your own work. If the Turnitin similarity index for your submission
exceeds 20%, you will immediately get a zero. If two or more submissions are found to be similar to
each other, all of them will get 50% of the total score taken out, regardless of who copies from whom. GOOD LUCK!
SECTION 1: SHORT ESSAY (40 points) lOMoARcPSD|364 906 32
From your observation and experience, how has the job recruitment process changed in the
digital age and especially through the Covid-19 pandemic? Have the changes created opportunities, or
challenges to students?
Justify your point of view, and give supporting evidences in 400 words (+/- 10%). In case you need
to refer to external sources, you shall include in-text citation and a reference list following APA format.
As we can see, technology has played a big role in changing the world. Following the trend of
strong development of digital age, enterprises also have more and more options in the form of recruitment.
They acknowledge this advancement as well as challenges and difficulties in the process of attracting talent.
The form of recruitment has changed since Covid-19 happened. It has changed from face-to-face
one to online and video or group of job seekers through some technology platform such as Zoom,
Microsoft Team, Google meeting. Before the pandemic, recruiters don’t use online interview, but now
they have to accept the situations and learn how to get along with online interview. For example, before
the pandemic, candidate just answer the questions from recruiter, now they have to deal with some task
relevant to the company that they might be asked to do by the interviewer.
Besides, domestic candidates and former employees are scrutinized more closely, employers
prioritize looking for candidates who are near rather than far away due to social distancing.
Moreover, to be flexible and adapt with Covid-19 pandemic, some businesses are temporarily
suspending hiring for fixed positions, instead recruiting more seasonal positions.
In the digital age, job advertisement takes an important place in job recruitment process, in order to
increase the ability to reach many potential candidates, employers coordinate with many departments to
establish a combination of keywords, job descriptions and advertising details. Thanks to recruitment
advertising, job seekers of a particular industry will have easier access to career opportunities that are right for them. • Challenges to students:
- Working from home requires a higher level of trust, better understanding of information, better
self-management and relationships.
- Due to financial difficulties, there are many vacancies and many job seekers, this is a challenge
as well as an opportunity for students to challenge themselves. BA006IU – Final Examination Lecturer: Nguyen Vu Anh Tram BA006IU – Final Examination lOMoARcPSD|364 906 32
- Onboarding process seem to be difficult (onboarding is the process of bond and daily feelings
management between you and your boss, company) when it takes remote performance, this
will be the challenge for not only the new employee but also the companies.
• Opportunities to students:
- Students easily apply for internships when businesses choose to hire seasonal workers instead of fixed positions.
- Have the chance to be trained and learned since they restructure the company, narrowing the
scope of business due to economic difficulties, HR managers have the demand on hiring
graduated students because their hard work, curiosity and dynamism.
- Access more job opportunities through job advertisements because in the digital age,
employers promote advertising instead of physical search. SECTION 2: WRITING A
BUSINESS MESSAGE (60 points)
Choose ONE of the two following topics for this section. TOPIC 1:
Imagine that you are the Human Resources Manager at PassAtAllCost, a local consulting
company. Recently, you and other managers have been concerned about some younger employees’
behaviors on Facebook. They are young and energetic, but they seem to overshare their personal activities,
such as partying, and excessive drinking on their personal accounts. Sometimes they share their comments
about their workplace, such as “I don’t want to work anymore”, “Why do I have to satisfy stupid people
every day?”. One of them even shared photos from a shooting for an advertisement with a famous
celebrity, while the information of the campaign was supposed to be kept secret from the public.
The abuse continues in spite of company’s internet-use policy in place. The management are
worrying that some young employees are heading for troubles, and some day they will leak confidential
information of the company out. Managers are also complaining that their members are spending too
much time surfing social networks at work. After some meetings, the management board has decided that
Facebook should be banned during working hours.
Your task: As the Human Resources Manager, write a memo to remind all employees about the
internet-use policy of the company, and announce the prohibition of Facebook use during working hours,
effective immediately after the announcement is released. TOPIC 2:
Imagine that you are an employee at ForeverKoi, a local retail company. Last year, your company
released a new policy that prohibited the use of all social networks during working hours. The only lOMoARcPSD|364 906 32
accepted channel for instant communication at the moment is Zalo. The reason is that the management
worried about some employees’ abusive behaviors, such as sharing photos of them partying, drinking
excessively, and even complaining about the workplace on their personal accounts. They also thought that
employees were spending too much time on unproductive activities on social networks at the office.
You, however, think that social networks can indeed enhance productivity and make employees
less stressful at work, if used appropriately. You also have encountered some communication troubles
with the customers, as many of them are not familiar with Zalo. The company is limiting its opportunity to
attract young customers and young talents by viewing social networks as an obstacle to productivity.
Your task: Write an email to the Human Resources Manager to explain your point of view, and
propose an idea of implementing suitable guidelines for social media use, instead of completely banning social networks at work. PASSATALLCOST COMPANY MEMORANDUM Date: June 14th, 2021
To: All the Staff of PassAtAllCost
From: Tu My Duyen, Human Resources Manager
Subject: Remind the Internet-use policy of the company
To enhance the quality of the working place, I wanted to inform you that from now on Facebook use will
be banned during working hours. Also, I wanted to remind you about our Internet-use policy.
After meeting between parties of the management board, we see that some of staff abused this social
network to take advantages from the company and a number of information leakage events have taken
place. Besides, some managers complain that members are using this app too much at the workplace.
Hence, we had to make the difficult decision but needed. We need your support to stop this issue.
Please comply with the internet-use policy of our company in this link
https://www.passatallcost.com/internet-use-policy Thank you for your cooperation. BA006IU – Final Examination Lecturer: Nguyen Vu Anh Tram BA006IU – Final Examination lOMoARcPSD|364 906 32
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Document Outline

• INTERNATIONAL UNIVERSITY – VIETNAM NATIONAL UNIVERSITY – HCMC
• STUDENT NAME: Tu My Duyen STUDENT ID: BABAWE17493
• ----------THIS IS THE END OF THE FINAL EXAM----------